Project Joyce

About

The Man Behind the Lens

Trainee helicopter engineer by day. Spitfire enthusiast by sky. Filmmaker with a BMPCC 6K in hand and aviation in the blood.

My Story

I'm Andrew Harding — and aviation isn't just what I do, it's who I am. I'm currently training as a helicopter engineer, working hands-on with aircraft like the AW109 and AW139. Every day I'm surrounded by the machines I've been obsessed with since childhood.

But when the hangar doors close, the camera comes out. Armed with my Blackmagic Pocket Cinema Camera 6K Gen 2 and a passion that borders on obsession, I capture the sights and sounds of vintage aviation — Spitfires, Hurricanes, Lancasters, and everything in between. The roar of a Rolls-Royce Merlin engine is the soundtrack to my life.

Project Joyce was born from a simple idea: these aircraft, these stories, these moments deserve to be captured cinematically. Not just as recordings, but as films. I want people to feel the rumble of a Spitfire start-up. I want them to sense the freedom of the open road on a motorbike adventure. I want every frame to move them.

I've filmed at some of the UK's most iconic aviation locations — IWM Duxford, Biggin Hill, Eastbourne International Airshow, Solent Airport, and more. From the Battle of Britain Memorial on the White Cliffs to formation flights of vintage warbirds, I go where the stories are.

My goal? To build Project Joyce into the go-to name for cinematic aviation and adventure content. I want to create films that honour the legacy of these incredible machines and the people who flew them — while inspiring the next generation to look up at the sky and dream.

Project Joyce logo

"Your wings already exist. All you have to do is fly."

Quick Facts

Day JobTrainee Helicopter Engineer
CameraBMPCC 6K Gen 2
YouTube596+ Subscribers
Total Views90,000+
Top Video32K+ views

What Drives Me

✈️

Preserving History

These aircraft won't fly forever. Every time a Spitfire takes to the sky, it's a moment worth capturing. I want future generations to see and hear what we're lucky enough to witness today.

🎬

Cinematic Quality

I don't just point and shoot. Every video is crafted with cinematic intention — the right lens, the right angle, the right music. I want my films to feel like something you'd watch on Netflix.

🏍️

The Spirit of Adventure

Whether it's a helicopter mission, a motorbike ride through the rain, or a Spitfire formation at dawn — I chase the moments that make your heart race. Life's too short for boring content.

Featured

Living the Dream

Trainee helicopter engineer by day, Spitfire enthusiast by sky. This is what it looks like when your passion becomes your life.

VISION

Where I'm Heading

Project Joyce is just getting started. My vision is to become the leading cinematic voice in vintage aviation and adventure content — creating films, documentaries, and brand content that tells stories with heart, motion, and vintage spirit.

I want to work with aviation museums, airshow organisers, heritage brands, and fellow enthusiasts to create content that honours the past while inspiring the future. If you've got a Spitfire, a helicopter, a motorbike, or a story worth telling — I'm your guy.

Let's Work Together